Objective Thinking

Mexico's ruling PAN party has launched its' latest wave of attacks against machismo and sexism in an ad campaign where the working-class women of the world are replaced by pucker lipped blowup sex dolls... who seem to be doing their jobs... followed by the message, "No woman should be treated like an object." Am I the only person who finds this completely ridiculous and counterproductive?

I mean, I assume the intended audience is macho-macho men (not macho women) and that the intended effect is to make those men more sensitive to their female coworkers. Now, I didn't grow up here and I'm not particulary macho, but still, they (machismos) already knew they were treating women like objects, now they just know which kind of object they've been treating them like. This is at best... a joke that will catch their attention... if they really wanted to hit home with men, they should have replaced the women, not with bang-bots, but with other men. I think the scenes of male-on-male sex discrimination would really put them in their place more than male-on-doll discrimination... so instead of associating women with people they've associated them with inflatable fucking. Great.

I wonder what they did with the dolls afterwards.... I mean that's technically government property paid for with tax dollars, so technically some govt. official(s) should be fucking them too. Or maybe there's a storeroom somewhere packed to the brim with a platoon of smartly dressed blowup women and one very happy janitor with a feather duster.
The fact that this is the sort of imagery those ads call to mind doesn't help the plight of women any, does it?